Advertisement for Lydia E. Pinkham's Vegetable Compound, 1890, MC 181, vol. 345o. Courtesy of Schlesinger LibraryAdvertisement for Lydia E. Pinkham's Vegetable Compound, 1890, MC 181, vol. 345o. Courtesy of Schlesinger Library

Advertising Motherhood with the Lydia E. Pinkham Medicine Company

September 18, 2014

Lydia Estes Pinkham was lauded as “the saviour of her sex” for her Vegetable Compound, which claimed to “cure entirely the worst form of Female Complaints.” Advertising was at the core of her company’s success from its inception.

Now You Are 10. Neenah, Wisconsin: Kimberly-Clark Corporation, 1958. Courtesy of Schlesinger LibraryNow You Are 10. Neenah, Wisconsin: Kimberly-Clark Corporation, 1958. Courtesy of Schlesinger Library

“You’re a Young Lady Now”: Menstrual Education Through Advertising

July 17, 2014

Earlier this year, the Schlesinger Library acquired a variety of menstruation education pamphlets ranging in date from 1905 to 1988, with the majority published from the 1940s to the 1960s.

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